It’s hard to believe that we’ve been doing this for an entire year. I really can’t wrap my head around it. On March 1st, 2015, we launched TheSinBin.net and I can’t help but think about how nervous I was that day. After months of planning alongside (Managing Editor) Matthew Harding and (Associate Editor) Matt Thomas, we were finally live. I remember sitting at my kitchen table, wearing out the refresh button on our site stats, not really knowing how the reception would be.
365 days later, I rarely check the site stats anymore. It doesn’t matter to me. Obviously, I hope that what we do matters, makes a difference, and that we are successful. However, I no longer measure our success by how many people visit our site on a daily basis. Sure, page visits and traffic are incredibly important, but what I enjoy the most is reading the work of the incredible team that we have assembled. Whether it’s Dakota Johnson turning his bursting personality into a well-written piece, or Barry Jansen teaching me something new about the ECHL on a daily basis, or Mike Campos highlighting the growing brand of the SPHL, or Scotty Wazz introducing the hockey world into something that they should be taking notice of, I measure the success of our site in the passion that is overflowing from each article that is posted on our site. And passion, my friends, is something that we oozing with.
We’ve had a great deal of success in our first year together. We started with just seven people and have tripled our team since then. Our writers’ work has been picked up by sites such as Yahoo Sports, Sports Illustrated, and Forbes. We surpassed 200,000 total hits, which may seem like a drop in the bucket to some of the big sports media sites, but to us, it’s something of which we take incredible pride. Sure, there have been some bumps in the road, and we knew that would happen, but we’ve learned from our mistakes. We set out with the goal of bringing the world of minor league hockey to new sets of eyes everyday. We have fun with what we do. We enjoy writing about our teams and/or leagues. We try not to take ourselves too seriously, because at the end of the day, we’re still all fans at heart, and I think that is the biggest reason why we’ve had the success that we’ve had.
So, it’s time to give thanks to all of those who have helped get us to where we are today. Thank you to Matthew Harding and Matt Thomas who are the backbone of our team and site. I often get great feedback for what we do, and I always deflect that praise to those two gentlemen. I’m just a mouthpiece. Those guys are the ones who get their hands dirty on a daily basis, are up late at night editing and tweaking the site, and are in constant communication with our writers to make sure we are all on the same page. Thank you to our incredible team of writers, photographers, and our statistician who so generously grace our site with their unending passion for the game of hockey on a daily basis. Thank you to our colleagues in the media world who have reached out to us with feedback, criticisms where necessary, and advice to help us become a better team. Thank you to the players, front offices staffs, and coaches who have always made time for our stories and features.
Most of all, thank you to all of you, our readers and fellow fans of this beautiful game of hockey. We can only hope that you enjoy the work that we do and that maybe we’ve opened your eyes to at least one thing that maybe you previously didn’t know. We are still learning things everyday, and hope to pass that information onto you, with some personality mingled in, so that we can celebrate the game of hockey together. One more thank you to pass out. Thank you to my Dad who taught me never to be satisfied with where I am, and to always reach for more. I think about those words of wisdom every time that I sit down at the computer and start to unscramble the jumble inside my brain into words that can somehow show how much I love what I do. So with that being said, the first 365 days of TheSinBin.net were pretty incredible for us and I promise you all that the next 365 days will only be that much better. Cheers!
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